If you’re in the business of making money for yourself or for others and need a versatile copywriter to help you communicate your message with power, you’ve come to the right place.

I have long experience with large- and small-cap businesses, and I'll use it to make everything I create for you deliver your message smoothly and efficiently, whether online or in traditional print. I’ll even add a touch of eloquence to it—you know, just in case some nosy literary critic happened to be eavesdropping!

Clients Like Yourself

I've worked for clients who are into business startup ideas, management techniques, self-improvement/self–help coaching, or consultation. They’re in constant need of books and other types of content to complement their activities. I’ve also sat down with senior officers in large corporation hoping to create custom-made texts to train their staff.

They're all convinced that:

• talking about their business/professional experience
• promoting their goods/services, or
• revealing an irresistible business, management or self-help secret

Even if you can't string two sentences together, the power behind your convictions will more than make up for it when you hire me. It makes my task of copywriting what you couldn't on your own almost a cakewalk.

Ripe for Business

• Are you dying to tell others about your great idea you have on how to start a business or run it?
• Are you looking for the right business profile or a profile for personal use?
• Do you own or wish to create a web site or blog? What new product or service descriptions do you need?
• Do you need fresh content for your web or blog? Or articles to help you optimize your marketing performance?
• Why not teach other people how to improve their personal finances?
• How about sharing your self-help/-improvement secret with thousands of readers? How has your secret worked for you? What were the challenges?
• What are your ideas on employee management? On organizational leadership?

All right, maybe you have your basic idea all sown up. If you want to sound like—instead of just be—an authority, every kind of business communication you author has to be crystal clear and streamlined to perfection. You may have a knack for your business, but without proper copywriting skills or the time to capture creative ideas on paper, hiring a business writer or editor may be your next best move.

OVERVIEW OF THE PROCESS
If you've never done it before, hiring a copywriter and making sure he or she performs at or better than expectations, the process from start to finish can seem a little daunting. But it's really quite simple. Here's a bird's-eye view of the process that leads to your finished work.

Copywriting clients hire me to create their material from scratch based on notes, research, conversations, e-mail exchanges or perhaps even a rough draft they want completely rewritten. Sometimes they come to me with almost no notion of how they want the job done. So, we start chatting. I ask them:

– Why do you want to create this marketing copy, web content or business book?
– What would you really like to say to your readers?
– What do you hope to achieve by it?

Once we agree on a firm set of ideas and sign an author-writer agreement, I will work on a rough outline, do the preliminary legwork (which may include initial research), and prepare the first submission for you to examine.

Editing web or other copywritten content is similar, except that I would need an outline and a sample of your work to be able to give you an accurate estimate of the cost. After we sign our contract, l will get to work, incorporating all changes directly into your text(s). You don’t have to worry about working through complicated instructions. If I notice major flaws that require action that is not properly part of an editing job, I will notify you. You see, I need client approval before altering important features of your concept.

And I will not abandon you after the end of our contract term. Some writers will do just that. Their interest in the same client lasts only as long a new project is in the pipeline. I am willing to advise you in any way I can, within reasonable limits. I do it without extra charge and only as a courtesy, because I want you to succeed.

Even the most talented idea people need editors. That’s why so many of them ask me to work on content they’ve labored at but can’t finish properly.

Take It to the Next Level